Currently, the minimum budget to promote a YouTube video is $30. On average, a $50 campaign will receive between 1,111-2,222 highly targeted views on YouTube. Like Google Ads, the pricing is dynamic and depends heavily on your target audience’s value (the more valuable the audience, the more competition exists). However, the cost per viewer typically ranges between 2.25-5 cents.

What is your payment model?  
Sprizzy is a “pay-as-you-go” platform. This means there are no monthly fees and no hidden costs for our services, and you deposit (upfront) exactly the amount you want to spend for each video promotion. You will never be charged more.

What am I paying for?  
You pay for each view.  Sprizzy deducts a small amount from your total remaining budget each time we find a new viewer for your video.  The cost per viewer typically ranges between 2.25-5 cents but can be more or less.  If a viewer from your Sprizzy promotion watches your video again or any other videos on your channel, you are not charged for these views — they are free to you.  YouTube likes, comments, and subscribers are also free.

Related: Does Sprizzy count/charge me for views from other sources?

How many viewers will I receive?  
While building your campaign and supplying a budget, Sprizzy does its best to estimate the number of YouTube video views you’ll receive.  This estimate provided is based on historical averages. It is not a guarantee.

The estimated total video views will show after entering your budget.

Why can’t Sprizzy predict exactly how many YouTube views I will receive?  
Sprizzy is built on top of the Google Ads platform, and like Google Ads, the price per viewer is dynamic and depends on your targeting criteria. For example, targeting viewers in a developing nation is more economical when compared to targeting viewers in a developed country such as the United States. Additionally, targeting viewers that have more affluent interests, such as exotic cars, will also come at an increased price.

Other factors, such as the attractiveness of your video’s thumbnail, can also influence how much you’ll pay for a viewer.  Google Ads rewards ads (videos) that receive many clicks relative to other videos; a higher “click-through rate” generally decreases the cost charged for each viewer.

With the multitude of factors that contribute to the cost-per-viewer, Sprizzy can only provide you with its best-educated guess.

At this time, Sprizzy does not offer free YouTube promotions or packages.

Sprizzy exists to put your video in front of the YouTubers who’d want to see it. We do this by promoting your video directly on YouTube through YouTube’s Ad platform (Google Ads)!

The process is simple:
1. You choose a video you want to promote.
2. You provide a few keywords/phrases that describe your video.
3. You provide a few channels that are most similar to yours (optional).
4. We promote your video to YouTubers searching for your keywords and/or viewers of those similar channels.

For example, a yoga teacher promoting her “yoga basics” video could target the keywords “yoga poses” and “yoga workout”. Anyone searching for (or watching videos about) these keywords would see her video as a recommended video.

In the case of an up-and-coming pop singer, they could target fans of “Adele” and “Beyonce” ensuring that only fans of “pop music” would be exposed to their video.

Sprizzy vs. Google Ads: Which One Should You Use?

If you’re looking to promote your videos on YouTube, you may have considered using Google Ads. However, after spending countless hours and money trying to start a campaign and buying views, you may have found that you’re not getting the subscribers you hoped for.

The Problem with Google Ads

Here’s the thing: Google’s YouTube ads are not optimized to generate subscribers – they are designed to buy views only. But there’s a better way – Sprizzy.

How Sprizzy Can Help You Grow Your Subscribers

Sprizzy is a video promotion service that optimizes campaigns for subscribers. Here’s how it works:

1. We create your campaign in our Google Ads account
2. We power it up with hundreds of custom “proven-to-work” audiences
3. Our algorithms continuously analyze and optimize to get you the most YouTube subscribers for your budget

While both Sprizzy and Google Ads can get your videos “seen,” Sprizzy campaigns, on average, see nearly DOUBLE the subscribers versus using Google Ads directly. Here are some of the benefits of using Sprizzy:

Sprizzy Promotions are Optimized for Subscribers

• Sprizzy campaigns are built to grow subscribers. While Google Ads focuses on views, our campaigns are designed to get you more subscribers. Sprizzy continuously learns and optimizes to bring you the lowest CPS (cost-per-subscriber), resulting in more lifelong fans.

We Automatically Test Over 200 Audience Combinations

• You can spend countless hours and money testing audience segments with various combinations of keywords, topics, placements, affinities, demographics, and more. Alternatively, you can let Sprizzy create and test them all for you using our free Audience Optimizer.

Our Reporting Interface is Straightforward and Built to Save You Money

• Google Ads is not optimized to save you money; Sprizzy is. Our straightforward reporting allows you to analyze and eliminate any underperforming audiences, refocusing your budget where it matters most.

We Create Expert-Level Google Ads Campaigns in Minutes

• Even for a seasoned veteran, navigating the Google Ads interface is complicated and cumbersome. Sprizzy’s simple 3-step process creates highly effective YouTube Ad campaigns in minutes without requiring knowledge of the Google Ads advertising platform. As a result, Sprizzy is the quickest way to promote your videos.

Additional Benefits

• No Google Ads account or knowledge is required
• We’ll write all of your ads
• We’ll appeal all/any denied ads
• All campaigns are reviewed and optimized by a Sprizzy specialist upon submission
• Enable “earned” metrics to track campaign ROI

Conclusion

If you’re looking to grow your subscribers on YouTube, Sprizzy is the better choice over Google Ads. With a focus on subscribers and an easy-to-use platform that saves you time and money, Sprizzy can help you create expert-level campaigns that get results. Try Sprizzy today and see the difference for yourself!

For Sprizzy to properly match your YouTube video with a relevant audience, ideally, you should be able to answer “yes” to one of the following questions…

1. Does my YouTube video answer a question, explain how something works, or teach the viewer how to do something?

If your YouTube video answers a common question and explains it in an easy-to-follow narrative, you’re setting yourself up for success. Millions of YouTubers are searching for answers to their questions every day.

Examples of questions:

• How to tie a tie
• How to register to vote
• How to cook rice
• How to invest in stocks for beginners

Pro Tip: For high-volume questions, try enabling only the YouTube Search Results > “Search Ads” ad type in the “Build Ad” section of your campaign. Then, ensure the keywords/phrases entered in “Targeting” match what your audience will be searching for.

2. Are there already large YouTube channels covering my channel’s topic?

No matter how “niche” your channel’s topic is, if there are large YouTube channels (with 1+ million subscribers) creating videos just like yours, you’re in luck.  You can use Sprizzy to target your video to the subscribers and viewers of these channels.

Examples of topics:

• British car enthusiasts
• Weight-loss recipes
• DIY home improvement
• Chess tips and tricks

Pro Tip: For best results, target your campaign to show only to viewers and subscribers of your competitors’ channels.  You can learn how to do this here.

3. Are many YouTubers searching for videos like mine?

If there are a lot of people searching YouTube for videos like yours, we can reach them.

Examples of searches:

• Things to do in Las Vegas
• Tips for losing weight
• Apple Watch review
• • Funny stand-up comedians

Pro Tip: In the “Targeting” step, avoid entering generic keywords such as “vlog,” “funny”, “music.” These do not clearly define an audience and will attract untargeted viewers with varying interests.

4. YouTube music video promotion and song promotion?

Music videos perform very well on the Sprizzy promotion platform due to our ability to reach the fans of similar artists & musicians.

What if my YouTube video doesn’t fit one of the above questions?  

We occasionally run into this scenario with social media vloggers, “a day in the life” videos, “get ready with me” videos, promotional social media content, or those covering a topic with a small number of followers. As we can’t clearly define your target audience, or there are too few viewers, our system will automatically test broader audiences. Results can vary greatly.