Hungry people nearby, watching your food

Your best dish runs as a YouTube ad to diners a short drive away, then opens your Google Maps listing.

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Advertise My Restaurant

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No film crew needed: a 20-second phone clip on YouTube is enough.

  • Diners who eat out, near your door
  • Taps open your Google listing
  • From $50, money-back guarantee
  • Google Partner
Restaurant video running as a YouTube ad Ad

Your restaurant video, running as a YouTube ad to people nearby.

The same platform creators and local businesses have trusted for a decade.

  • 4.7/5Rated on
    Google
  • 2016Promoting YouTube videos
    since 2016
  • 1.5M+YouTube channels
    partnered with Sprizzy
  • USABased in Mount Laurel,
    New Jersey

Your restaurant on YouTube in 3 simple steps

Pick a video and a budget. Sprizzy suggests the keywords and audiences, builds the campaign and runs it for you.

Step 1: Choose the dish video

Any video on your channel works, from a quick sizzle to a slow tour of the patio.

Step 2: Find your restaurant on Google

Type the name and pick it from the list. Sprizzy draws a circle around the address and links the ad to your listing.

Step 3: Check the words, set the budget

Sprizzy suggests search words and channels from your video. Change any of them, pick a spend per day or for the whole run, and launch.

Promotion results dashboard
Choosing the audience in the Sprizzy app Choosing a video in the Sprizzy app Promotion results dashboard

How do I run YouTube ads for my restaurant?

Pick a short video of your food or your dining room that is on YouTube. Sprizzy finds your restaurant on Google, draws a circle around the address and runs the video as a YouTube ad to people inside it who eat out often. One tap opens your Google Maps listing, with your hours, directions and any booking or ordering links you have set up. Promotions start at $50.

Who sees your restaurant ad

Sprizzy starts with these. Then it tests more than 200 mixes of topics, ages and places for your restaurant, and keeps the ones diners respond to.

WhoFood lovers
How Sprizzy finds themGoogle's "Food & Dining" and "Foodies" audiences
What happensYour dish plays before the cooking and food videos they chose
WhoTakeout and delivery regulars
How Sprizzy finds themIn-market audience "Restaurant Delivery & Takeout"
What happensThey see it while they pick dinner
WhoThe morning coffee crowd
How Sprizzy finds themAffinity audience "Coffee Shop Regulars"
What happensA good match for a cafe, bakery or breakfast spot
WhoDiners inside your circle
How Sprizzy finds themA radius around your address, measured in miles
What happensMatch it to how far people will drive for dinner
WhoPeople craving one dish
How Sprizzy finds themSearch words such as "birria tacos" or "bottomless brunch"
What happensYour ad reaches the people who typed them

What makes a restaurant video ad work

Three things decide it: the shots, the timing and where a tap lands.

Which shots should a restaurant ad open with?

Open on the dish at its best moment: the cheese pull, the sear, the pour. Cut to the room at the hour you want to fill, so a Tuesday lunch ad shows a Tuesday lunch. End on your front door from the street. The people who see the ad live nearby, and the door is what they will look for when they drive past.

How early should a restaurant advertise a holiday?

Weeks ahead. People plan a holiday meal well before the day. Mother's Day brunch plans get made in April, Valentine's dinner plans start in January, and the question of who is open on Thanksgiving comes up in early November. Start each holiday video when people start asking, and keep it running until the day itself.

Where should a restaurant ad send people?

For most restaurants, the Google Maps listing. Google lets diners book a table, join a waitlist or order takeout right from a restaurant's profile, next to the hours and directions. Sprizzy fills that link in when it matches your restaurant on Google. In a tourist area a Tripadvisor or Yelp page works too, and so does Instagram if your menu lives there.

Which search words bring diners to a restaurant ad?

The dish and the occasion, not the word "restaurant". People type "birria tacos", "omakase" or "patio dining near me", and patio questions take off as soon as March warms up. Add the dishes you are known for and the moments you host, like brunch or late night. Sprizzy reads your video's title and captions for more ideas, and you can edit the list.

Built for one dining room, not a chain

What a restaurant gets when its own video runs on YouTube.

Only diners in reach

The ad stays aimed at the circle you draw around your door. A brunch spot can keep it tight. A steakhouse people travel to can stretch it to the next town.

A phone clip will do

Fifteen seconds of the line, the pass and a full table is plenty. If the clip is on your YouTube channel, Sprizzy can run it as the ad.

Taps you can count

Your Sprizzy report shows the clicks through to your listing and the cost of each one. The views also show in YouTube Studio under YouTube advertising.

Your restaurant on YouTube in 3 simple steps

Pick a video and a budget. Sprizzy suggests the keywords and audiences, builds the campaign and runs it for you.

Step 1: Choose the dish video

Any video on your channel works, from a quick sizzle to a slow tour of the patio.

Step 2: Find your restaurant on Google

Type the name and pick it from the list. Sprizzy draws a circle around the address and links the ad to your listing.

Step 3: Check the words, set the budget

Sprizzy suggests search words and channels from your video. Change any of them, pick a spend per day or for the whole run, and launch.

Promotion results dashboard
Choosing the audience in the Sprizzy app Choosing a video in the Sprizzy app Promotion results dashboard

A restaurant that ran its video nearby

Grails Miami: a culinary hotspot's journey to local fame.

Objective

Become the place Miami knows, and fill more tables with local reservations.

Strategy

Sprizzy ran the restaurant's video as a YouTube ad to people who love eating out, within 5 miles of the door. The video showed the sneaker-themed room and the food.

Results

Reservations rose 400% and the room filled with food lovers and sneaker fans. Results vary by business, video and targeting.

Restaurant owners ask, we answer

What restaurant owners ask before their first promotion.

How much do YouTube ads cost for a restaurant?

With Sprizzy, a restaurant promotion starts at $50 and is paid as you go. No monthly fees, no contracts, so you can run one big weekend and stop. Pause or add budget whenever you like. Your first restaurant promotion comes with our money-back guarantee.

Are there free YouTube ads for restaurants?

No. Posting videos on your restaurant's YouTube channel is free, but an ad that YouTube shows to people who do not follow you is paid through Google Ads. Sprizzy builds and runs that ad for a restaurant from $50, so you skip the Google Ads setup and spend only the budget you pick.

Do I need a professional restaurant commercial?

No. A restaurant can run a phone clip as a YouTube ad: food being plated, a busy room, the owner saying the name of the place. Good light on the plate and steady hands matter more than a film crew. Sprizzy runs whatever video is on your channel, so you can try a new dish clip each month.

Can my restaurant ad reach just the people nearby?

Yes. When Sprizzy finds your restaurant on Google, it sets a circle around the address. Make it a mile for a neighborhood cafe or several miles for a place people drive to, and add whole cities if you like. The ad is aimed at people in that area, and the circle can grow or shrink before launch.

Should a restaurant advertise dine-in or delivery?

Pick one per promotion. A dine-in ad shows the room and sends taps to your Google listing, where people can book or get directions. A delivery ad shows the food in the bag and suits Google's audience of people who often order takeout. Running them as two Sprizzy promotions keeps each restaurant ad clear.

Do I need a Google Ads account to advertise my restaurant?

No. Sprizzy runs the restaurant's ad for you. You sign in with Google, choose a clip and a spend, and the Google Ads campaign is set up on Sprizzy's side. Google looks over both the clip and the listing it opens before the first view, and the views then show up in your YouTube Studio.

Show tonight's special to the people down the street.

Results vary by business, video and targeting.

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Advertise My Restaurant
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4.7/5

4.5/5 Google Partner
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Money-back guarantee

Your first promotion is covered.

Read the full guarantee