Your Amazon listing, shown on YouTube
A demo of your product or book runs as a YouTube ad. One tap opens your Amazon detail page or Store.
- For products, books and Stores
- Works with Amazon Attribution tags
- Pay as you go from $50
- Money-back guarantee
- Google Partner
The same platform creators and businesses have trusted since 2016.
- 4.3/5Rated on
Trustpilot - 2016Promoting YouTube videos
since 2016 - 1.5M+YouTube channels
partnered with Sprizzy - USABased in Mount Laurel,
New Jersey
How do I send outside traffic to my Amazon listing?
Run a video of the product or book as a YouTube ad and point its link at your Amazon page. With Sprizzy you pick the video, choose Sell a product and put your detail page or your Amazon Attribution tag under Visit a link. Google Ads shows the video on YouTube, and a tap opens the listing. You pay as you go, from $50.
From a YouTube video to your Amazon page
Amazon sees the visit like any other. Put an Attribution tag in the link, and Amazon can also tell you which visits and sales came from this ad.
Measure what the ad sells on Amazon
Clicks tell you who left YouTube. These four Amazon checks tell you what they did next.
Should I use an Amazon Attribution tag as the ad link?
Yes, if you can get one. Amazon Attribution is free for professional sellers in Brand Registry, vendors and KDP authors. Make a tag for this YouTube ad with your detail page or Store as the destination, then paste the tag into "Link to your page" in the Sprizzy builder, in place of the plain listing address. Amazon then reports detail page views, add-to-carts and purchases from the ad.
Do I need one Attribution tag per video?
Yes. Amazon Attribution is built around one tag for each tactic, and each Sprizzy promotion runs one video with one link. Give every promotion its own tag and name the tag after the video. When one video sells more than another, Attribution shows it, even when their clicks look alike.
Should the ad open a product page or my Store?
Send a one-product video to that product's detail page, where the shopper can buy right away. Use your brand Store when the video shows a range, like a set of kitchen tools in three colors. Amazon Attribution tags can point at either one, and the Sprizzy builder reads both as an Amazon link.
Is my Amazon listing ready for paid traffic?
Check three things: it is in stock, the price matches what the video says, and it shows the same item. Google reviews the Amazon page behind the ad as well as the video, and a listing that is unavailable or does not match can hold the ad up. Open it logged out, on a phone, in the country your Sprizzy promotion targets.
Why sellers point a YouTube ad at Amazon
Amazon search reaches people who already know what to type. A YouTube video reaches people who have the problem your product solves and have not gone looking yet.
Your Amazon product listing on YouTube in 3 simple steps
Pick a video, point the ad at Amazon, set a budget. Sprizzy builds the campaign and runs it for you.
Step 1: Pick the video for one product
A demo, an unboxing or a review clip for one item, or you talking about your book. It has to be on YouTube. Each product gets its own promotion and its own video.
Step 2: Tap Visit a link and add the Amazon page
Sell a product fits most listings, and Music and Local business videos take Amazon links too. Paste your detail page, Store or Attribution tag into "Link to your page". You will see "Amazon link" once it matches.
Step 3: Match the countries, set the spend
Pick the countries your Amazon site sells to and spend from $50. The keywords come from the video, and Sprizzy builds the campaign in Google Ads while you watch the sales.
Sellers and authors ask, we answer
What people ask before sending a YouTube ad to Amazon.
How do I promote my book on Amazon with a YouTube ad?
Film yourself talking about the book or reading the opening, and put it on YouTube. Start a Sprizzy promotion, choose Sell a product and paste the book's Amazon page. If you publish with KDP, paste an Amazon Attribution tag instead, so you can see the sales. The video runs as a YouTube ad, and a tap opens the book on Amazon.
Can I use an amzn.to or a.co short link?
Yes. Sprizzy takes amzn.to, a.co and amzn.eu short links and swaps each one for the full Amazon address before the ad runs. Full links from amazon.com and from country sites such as amazon.co.uk, amazon.ca and amazon.in work too. The builder shows "Amazon link" when it reads the address.
Do I need Amazon Ads to send YouTube traffic to Amazon?
No. Sprizzy runs the ad on YouTube through Google Ads, so you need no Amazon Ads campaign, only a live listing link. Amazon Attribution sits in the Amazon Ads console, but it is a free measuring tool, not an ad. It tells you what people did on Amazon after they tapped.
Who sees my Amazon product ad?
People on YouTube who watch videos about your kind of product, in the countries your Amazon site serves. Sprizzy takes keywords from the video's title, description and captions, and every one is yours to change before launch. A kitchen gadget goes to people who watch cooking videos, and a thriller to people who watch thriller book reviews.
Can I promote more than one Amazon product?
Yes, with one Sprizzy promotion per product. Each promotion carries one video and one link, so a seller with three products runs three, each with its own demo and its own Amazon page or Attribution tag. That keeps the sales for each product apart in Amazon Attribution.
What does a promotion for an Amazon listing cost?
You choose the budget, from $50, and pay as you go. Sprizzy charges no monthly fees and asks for no contract, and nothing changes on the Amazon side of your business. The first product you promote is covered by a money-back guarantee.
Show the product working, then hand the shopper straight to Amazon.
Results vary by business, video and targeting.
