Grow your Instagram from YouTube

Your video runs as a YouTube ad to people who watch your topic. One tap opens your Instagram profile.

icon
Promote My Instagram

Or continue with email

  • Shown to people who watch your niche
  • The tap opens your Instagram
  • From $50, money-back guarantee
  • Google Partner

The same platform creators and businesses have trusted since 2016.

  • 4.3/5Rated on
    Trustpilot
  • 2016Promoting YouTube videos
    since 2016
  • 1.5M+YouTube channels
    partnered with Sprizzy
  • USABased in Mount Laurel,
    New Jersey

How do I promote my Instagram account with YouTube ads?

Upload a video that shows what your account is about to YouTube, and Sprizzy runs it as an ad for people who watch your niche. The ad's link is your instagram.com profile, so a tap lands right where they can follow you. You paste that link under Visit a link and set a budget from $50, and Sprizzy builds the campaign in Google Ads.

From a YouTube ad to a new follow

The ad finds people while they watch YouTube. The follow happens on Instagram.

What the viewer seesYour video, as an ad on YouTube
What the click doesShown to people who watch your niche. Sprizzy tests 200+ audience combinations (topics, keywords, channels, ages, places) and keeps the ones that send people to your profile
What you seeViews counted in YouTube Studio as "YouTube advertising"
What the viewer seesThe tap
What the click doesOpens the Instagram link you pasted: your profile, or one post or reel
What you seeTaps (Clicks) and the cost of each tap (CPC) in the Sprizzy Engagement report
What the viewer seesYour profile
What the click doesThey see your bio and your grid, and tap Follow if they like what they see
What you seeYour follower count, and net follower changes in Instagram Insights

Get your profile ready for strangers

Someone from a YouTube ad has never seen your account, so check it the way they will see it.

Does my Instagram account need to be public?

Yes. On a private account, a stranger who taps the ad sees your photo, name, username and bio, but not one post or reel until you approve their follow request. Business and creator accounts on Instagram cannot be private, so this only matters on a personal account. Check it under Settings, then Account privacy.

Should the ad open my profile or one reel?

Your profile, when follows are the goal: it puts your bio, your grid and the Follow button on one screen. Link a single reel or post when the ad is a teaser for it, such as part one of a series. Copy the link from Instagram's share option; it starts with https://www.instagram.com/.

What should a new visitor see first on my profile?

The same thing the ad showed. If the video is a quick pasta recipe, the first line of your bio should promise more quick recipes, not tell your life story. Instagram lets you pin posts to the top of your grid, so pin the ones closest to the ad. The visitor then sees more of what they just watched.

Can my Reels be the ad?

Yes, once they are on YouTube. The ad plays from your YouTube channel, so upload your best Reel there first. Cut any "link in bio" line at the end: on YouTube the ad carries its own link, and there is no bio to look for. End the video with what people get by following you instead.

How do I tell if the ad brought follows?

Read the two sides together. The Sprizzy Engagement report counts the taps on your ad and what each one cost. Instagram Insights, on a professional account, show your net follower changes over time. Compare the days the ad runs with the days before it, and keep your posting the same so the change is easy to read.

Why YouTube viewers make good followers

A follow is a bet that more good posts are coming. A full video of you makes that bet an easy one.

They watch you before they follow

A video of you cooking, training or making something plays to people who already watch that kind of thing. When they tap, they know what your account is about.

Reach past Instagram itself

Posts, hashtags and collabs reach people already on Instagram. A Sprizzy ad finds people while they watch YouTube, many of whom have never seen your account.

Taps here, follows there

Sprizzy shows the taps and what each one cost. Instagram shows your follower count. Pause, add budget or change the audience whenever you want.

Your Instagram profile on YouTube in 3 simple steps

Pick a video, point the ad at Instagram, set a budget. Sprizzy builds the campaign and runs it for you.

Step 1: Put your best clip on YouTube

A tutorial, a talking clip or a highlight reel. If it only lives on Instagram, upload it to your YouTube channel first.

Step 2: Choose Visit a link and paste your profile

Music, Podcast, Local business, Real estate, Event, Sell a product and Nonprofit videos all take Instagram links. Paste your profile into "Link to your page". It starts with https://www.instagram.com/.

Step 3: Pick a budget and go live

Sprizzy picks the targeting from your video, builds the campaign in Google Ads and keeps testing audiences. Any budget from $50 works, paid as you go.

Promotion results dashboard
Choosing the audience in the Sprizzy app Choosing a video in the Sprizzy app Promotion results dashboard

Creators and brands ask, we answer

What people ask before sending a YouTube ad to Instagram.

How do I promote my Instagram account on YouTube?

Run a Sprizzy promotion. Pick a YouTube video that shows what your account is about, choose Visit a link and paste your Instagram profile link. Google Ads plays the video as an ad for people who watch your niche, and the tap opens your Instagram profile. You need one video on YouTube and nothing else.

How much does it cost to promote my Instagram account?

With Sprizzy you set the budget, from $50, and pay as you go. There is no monthly fee and no contract, and you can stop whenever you like. Your first Sprizzy promotion has a money-back guarantee. The price works the same whether the tap opens your profile, a post or a reel.

Is this different from Instagram's Boost button?

Yes. Boost shows one of your posts as an ad inside Meta's apps. A Sprizzy promotion plays your video on YouTube, to people who watch your niche there, and the tap brings them over to your Instagram. The two reach people in different places, so you can run them side by side.

Will a YouTube ad get me Instagram followers?

Sprizzy brings people who watch your topic to your profile. Whether they follow is up to them, your bio and your grid. Keep the account public, make the first line of your bio match the ad, and pin your best posts. Nobody can honestly promise a follower count, and Sprizzy does not.

Can I send people to one post or a reel instead of my profile?

Yes. Paste the link of that post or reel into "Link to your page" in Sprizzy instead of your profile link. Any public instagram.com link works, and the builder shows "Instagram link". One promotion carries one link, so a second reel needs a second promotion.

Who sees my Instagram promotion?

People on YouTube who watch videos in your niche, in the countries you choose. Sprizzy builds the targeting from your video's title, description and captions, and you can edit the keywords before launch. While the ad runs, you can change the audience, add budget or pause your Instagram promotion.

Show your best video to the people most likely to follow you.

Results vary by business, video and targeting.

icon
Promote My Instagram
Trustpilot rating

4.3/5 on Trustpilot

4.5/5 Google Partner
cta background

Money-back guarantee

Your first promotion is covered.

Read the full guarantee